Astronomer, the data ops startup, faced a PR crisis after their CEO's viral moment at a Coldplay concert. Capitalizing on the buzz, they hired Gwyneth Paltrow, ex-wife of Chris Martin, as their temporary spokesperson. This bold move, featuring Paltrow in a satirical video, has been hailed as a PR masterstroke, turning a scandal into brand awareness.from LifeStyle - Latest Lifestyle News, Hot Trends, Celebrity Styles & Events https://ift.tt/6oYThAj
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